This year at Optrafair the Lynx team decided to try an all new but highly effective marketing strategy.
You may have noticed two bananas wandering around the exhibition hall promoting the Lynx brand. This was a refreshing idea from the Lynx marketing team to create an unusual yet, attention seeking way to attract visitors to the ultra modern stand.
The “bananas” were giving out leaflets offering a 10%
discount on orders placed on the day and through the response we received,
it was clear to see that promoting the company from this angle proved
both beneficial and immensely popular with customers.